Adjab: It wasn’t until about the second time that I heard the radio spot for American Express’ “One” small business card that I was able to place the music they were using. It is, as Matthew Simantov points out, the song “Gimme Some Money” from This is Spinal Tap. The campaign has been running on both TV and radio. Using a Tap song in an ad, much less one of the ones from the band’s early career, might violate several of my religious doctrines, but that’s for theologians to discuss. Here’s the video, thanks to Simantov, of the full song from the movie.