Consumers Taking Over Advertisers Jobs
Business Marketing January 5th, 2007
It would appear that consumers are starting to take over advertiser’s jobs! An entry level advertising position requires a 4 year Bachelor’s Degree in most states with a starting salary of only $30,000 or less. Why is it everyone is trying to take our jobs? Is it illegal immigration?
Nope, big corporations would rather hold consumer-generated contests than hire a marketing/advertising firm to do their publicity. There’s a crisis in the post 2007 world where consumers will often times create better content than dedicated advertising employees. The advertising industry really needs to start finding new mediums and kicking things up a notch if they are going to be around a decade from now.



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