PayPerPost Requires Bloggers To Disclose
Online Marketing, Blog Promotion, Lawsuits December 18th, 2006
PayPerPost, a place for bloggers and advertisers to connect and profit, has made a significant change on Monday which will force bloggers to disclose that they are being paid for their posts. This is due to a recent move by the Federal Trade Commission to force word-of-mouth advertisers to disclose financial inventives to promote products. The move doesn’t completely fix the problem but it is a definite move in the right direction for the company.


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