Starbucks Sued Over Freebie Coupon
Marketing News September 10th, 2006
Early this week I reported on a company coupon that Starbucks was offering for a free iced coffee drink. Now, the Starbucks company is being sued for $114 million dollars over the coupon recall. A 23 year old Starbucks regular filed the lawsuit stating she “felt betrayed” when her coupon was not honored at the register. The unknown plantiff is accusing Starbucks coffee company of fradulent advertising and will file for class action status. The selected employees who received the coupon were instructed to forward the coupon to friends and family about a month ago. The coupon was just recently withdrawn when the right to send the coupon out to friends and family became “out of control.”



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