Top Defining Trends of 2007
Marketing News, Reports December 29th, 2006
Reign in the new year and bring on 2007. According to ad agnecy, JWT, the top 70 trends for 2007 are going to define the year.
The Top 15 Trends For 2007 Are:
- Skype/VoIP
- Wii and the next-generation gaming systems
- The business of social networking
- Pop-up stores, restaurants and bars … installation style
- Shrinky Dink technology (TVs are flat and hidden, iPods are down to half an ounce, speakers are smaller and less visible, and so on)
- The rise of nanotechnology
- Sustainable construction/green buildings
- Hydrogen fuel cell technology
- Veggie-bus: school buses running on biodiesel fuel
- Trans-fat fallout
- Reality show talent searches
- Ohio State’s freshman basketball phenom, Greg Oden
- Fear of agri-terrorism
- Halal foods
- Participatory advertising (user-generated advertising and music videocompetitions)


