The latest advertisement campaign for the WWF (not the world wrestling federation) is being used to promote the organization’s website and get peopel to join the organization. The print advertisement uses pictures of animals which are pixelated to depict two things; first, the internet concept that people turn to the internet as a medium and secondly that small points are associated with the form and contour of an animal to represent strength. The survival of wildlife the most important thing for the WWF and these ads convey strength and agility of our wildlife. The tag line of the ads reads “Together, we are strong. Join Us.”