See below for reviews and information.
Our team of award-winning marketers is ready to help you exceed your revenue goals.
Here's what to expect:
We look forward to talking to you. đź‘‹
{{book-a-call="/cta"}}
‍
Business Made Simple University is a set of online courses designed to help you succeed at work. Bestselling author, Donald Miller, started this company along with the company StoryBrand.
They aim to have everything you need to develop yourself and your team in one place at a very affordable price. I would say that they are already hitting that goal after taking all four courses they have available right now.
As a StoryBrand certified guide, I make marketing easier by creating marketing that works using the StoryBrand framework. What is the cost of a course for a Business Made Simple certified coach? When I started as a StoryBrand guide, the online course cost nearly $1,500. While that may be a high price point for some people, it was worth the investment for just that one course.
If you want to grow a coaching business and build on the StoryBrand certification program, I can’t recommend the Business Made Simple program enough. After adding several highly valuable online courses, I think you'd be crazy not to invest. I also recommend Miller’s book, Building a StoryBrand.
You need to know a few things before embarking on this journey. First, it isn't for everyone. I don't think you'll see a return on your investment if you don't truly implement all of the content into your own life and company.
Look at the Business Made Simple University courses and the StoryBrand guide certification cost as an investment to yourself and your business. Simply learning these strategies won't magically make you more money or boost your coaching business. It would be best if you put them into practice.
Second, I would prioritize the order in which you take the courses. Chances are that you are a busy business leader and need to make wise decisions regarding your time. Although this is a simple certified coach program, read the rest of this blog to figure out which courses you should spend your time on and in what order.
What you can expect after implementing Business Made Simple University:
You might wonder if you should invest in buying into the Business Made Simple University. I can't suggest the product enough. The StoryBrand Certification cost pales compared to the knowledge gained and growth I’ve seen in multiple businesses. Its resources have been notably valuable to me, and I can see how they could apply to any stage of life or your professional career.
This product is for business leaders, non-profit leaders, and anyone looking to get a competitive edge at work or in the marketplace. Those who are trying to increase their personal productivity are going to get a lot of value from it.
Did your last marketing effort flop? What you are saying has a lot to do with that.
Countless companies are wasting money on marketing because their messaging isn't compelling people to work with them. The StoryBrand Messaging Framework is revolutionary because it teaches you to stop playing the hero in the story and instead invite customers INTO a story.
Have you ever been to a party and someone asks what you do only to have difficulty explaining it? What's worse is that you can start explaining it and see their eyes glaze over. Learning the StoryBrand Messaging Framework will change that for you. The next time someone asks what you do, you will have a one-liner to whip out to make people want to buy from you.
When you clarify your message, your website starts working for you, your sales increase, and marketing becomes profitable, not painful.
The StoryBrand Messaging Framework is taught by Donald Miller, creator of the SB7 framework.
You can trust Donald Miller because he has studied stories for decades and has extensive business and writing experience. He has consulted with hundreds of companies to help them clarify their messaging.
Companies that clarify their messaging win in the marketplace. The human brain is drawn to CLARITY and away from confusion. If customers are confused about your offer, they'll look past you for somebody who can say it clearly.
Once you clarify your message, your company will begin to grow. Register for the StoryBrand Workshop today and spend two days with Donald Miller. Why? Because nobody will know how much they need your product or service until you tell them correctly.
• Customers understand what you do
• Convert more leads
• Marketing that works
• Clear messaging
While it would be interesting to use it at a personal level to tell better stories, it's primarily targeted to business leaders who have some control over their marketing message. This course is highly worth your time if you do anything with marketing or sales.
Click here to see great StoryBrand websites examples.
This course is absolute fire. That’s slang for “this course is amazing.” I would suggest making this course third in your lineup. Start with the “StoryBrand Messaging Framework” course and then the “Mission Statement Made Simple.” As a StoryBrand guide, I always create sales funnels for clients, and this might be the best training on how to do it yourself. This course gives you a simple plan to execute to grow your company. This is likely the best starting point for the marketing plan you’ve been looking for.
If you do not have a sales funnel, you leave a lot of money on the table. Why is that? Most customers are not ready to buy after they know your product or brand. In relationships, this would be as if someone were willing to marry you on the first date. The funny thing we forget is that working with people is also a relationship. You, as the brand, need to build a relationship with customers so that they trust you and will buy from you.
This course will teach you to move customers along the three stages of the marketing journey, from curiosity to enlightenment and finally to commitment.
• A predictive way to build relationships with customers
• Convert more leads
• Marketing that works
• Clear messaging
The bottom line is that most businesses have mission statements or core principles that aren’t working. The chances are high that it’s long, confusing, and unmemorable. The result of not having a great mission statement for your company is that your people are not aligned and are bored. Instead of moving people forward, your lack of a great mission statement lets people wander in various directions, inevitably costing the business money.
Imagine for a moment how your business would transform with a mission statement that mattered.
Picture how much more engaged you'd feel if you knew that your daily work played into an important story.
I think Donald Miller and the team at StoryBrand do a great job creating a simple-to-understand framework for crafting a mission statement and guiding principles. There are two ideas that I think of after taking the course.
First, it reminds me of another mission statement framework from the “Entrepreneurs Operating System.” If you’re considering using guiding principles from Business Made Simple University, I think it’s worth your time and effort to check that out. They call it the vision and traction organizer.
The second idea that comes to mind after taking the Business Made Simple Course is the 7-Part StoryBrand framework for creating your marketing message. It would make sense that the two have much in common, but this feels more like an extension of that idea translated into your company’s internal messaging.
If StoryBrand is for your outward marketing, the "Mission Made Made Simple" course is for internal marketing and clarity.
In this course, you'll learn why you need to replace your mission statement with a set of Guiding Principles.
Your set of Guiding Principles consists of five statements that provide focus and direction in your life and work.
• Create alignment and unity
• Increase employee engagement
• Help you recruit better talent
• Increase productivity
From my experience, greater self-awareness has led to more personal and professional fulfillment. The enneagram might be the best tool to encourage growing your self-awareness. The course defines self-awareness as understanding how your personality affects those around you. Take the time to learn about yourself (and those around you); it will only help improve your relationships in and outside of work.
As a word of caution, I love this course and have found it to be the best enneagram teaching. If you've already read Ian Chron's book "The Road Back To You," I'm not sure it's worth the price tag if you're buying into business made simple for this course alone. This is still a great addition if you find any other resources helpful.
One of the biggest mistakes is that people think they should start with their story. Most business owners don’t think they need to send proposals, costing them new business. Impressing your client doesn’t get their attention. Telling them how you’ll solve their problem does.
If you’re not familiar with the SB7 (StoryBrand framework), don’t worry. If you’ve learned the StoryBrand framework, think of this as a deep dive into how to apply the framework to your proposals. This course is easy to understand and will significantly increase your proposal's success rate.
If you want your proposals to reflect the value you’ll bring to your client, this course is for you.
The Hook
In this section, you’ll learn how to:
The Solution
In this section, you’ll learn how to:
The Plan
In this section, you’ll learn how to:
The Price
In this section, you’ll learn how to:
The Guide
In this section, you’ll learn how to:
The Call to Action
In this section, you’ll learn how to:
The Cover Letter
In this section, you’ll learn how to:
What you can expect after implementing Proposals Made Simple:
Who is this for?
{{b2b-webinar="/cta"}}
‍
I was surprised at how much I enjoyed this course after being slightly disappointed with the Proposals Made Simple course. After learning the StoryBrand framework, the Proposals Made Simple course just felt like a lesson on how to translate the StoryBrand framework into a proposal. This Communication Made Simple course is different. While there are elements similar to the SB7 framework, I felt I was learning something new in every module.
As a business owner, I think it would make my job much easier if all our teams took this course. It would help give them the confidence they need to bring ideas to the table within a proven framework.
What are the contents of the course?
I’m so glad that BSMU made this course. As a big fan of the Full Focus Planner, I was skeptical about learning about another system. The missing element that this course solves over my existing system is that it starts with the end (your death) in mind.
The course is an exercise in a passive form of Logothephy, a concept created by Victor Frankel. Donald Miller does a great job of asking prompting questions that get you to consider what is most important to you. I found that personally, it helped me realign some items in my life that are important to me.
Even if you already have 10, 5, and 1-year goals, this course will add substance to those goals and help clarify what you are put on this earth to do.
The course is broken up into four modules.
The first module has two lessons, the second has three lessons, and the last two only have one lesson a piece.
You’ll cover items like
This is certainly a course I wish I had taken a while ago. Dr. John Lowry broke down the elements required to be a sophisticated negotiator, and I took pages upon pages of notes. I wasn’t sure how comfortable he was on camera, but the course contents were terrific.
I’m excited to leverage some of the techniques that he mentions. I will say that most of the course is pretty high-level and isn’t filled with tactics to get you a better deal. After watching this course, I’m convinced this is the best negotiation method. It will empower you to negotiate with confidence. If you consider yourself a negotiator, you will love this course; if you don’t, I think it’s even more important that you watch it.
It is broken down into six modules, in addition to an intro and an outro. The size models are based on the six things every great negotiator does.
The Operating System Your Business Has Been Missing
This is by far my favorite course. First, I suggest taking the StoryBrand, Hero On A Mission, and Mission Statement Made Simple.
I couldn’t wait for my partners and team members to take the course. It has given our leadership team a common language for the economics of our businesses. I purchased a printer just so that I could use the workbook regularly.
Cockpit (Leadership)
Right Engine (Marketing)
Left Engine (Sales)
Wings (Products)
Body (Overhead)
Fuel Tank (Cash Flow)
StoryBrand Certified Guide
Founder of Caffeine Marketing
Our team of award-winning marketers is ready to help you exceed your revenue goals.
Here's what to expect:
We look forward to talking to you. đź‘‹
{{book-a-call="/cta"}}
‍
